Employment in marketing and advertising has fallen 14% in three years
Niamh CarrollMeanwhile, real-term salaries for junior to mid-level marketers have decreased by 10% since 2011, despite a 42% rise in annual UK advertising spend.
Meanwhile, real-term salaries for junior to mid-level marketers have decreased by 10% since 2011, despite a 42% rise in annual UK advertising spend.
Experienced professionals are increasingly challenging their own assumptions about their purpose and work, but it doesn’t have to be a leap in the dark.
New data from LinkedIn reveals growth marketing managers and chief growth officers are among the roles most in demand.
A CMO and inventor, the pivotal moment for James came during a business course which made him question his career to date.
As marketing WhatsApp communities grow in prominence, why are so many marketers turning to peer-to-peer groups for support?
Far from regretting returning to a previous employer, many ‘boomerang employees’ are finding renewed energy and motivation in making a comeback.
Looking for a new role in 2023? Here’s what to expect from the recruitment market.
Marketing Week has identified the key opportunities and challenges that will shape marketers’ roles in 2023. As well as flagging what we think marketers should be spending time and money on next year, this is also a commitment from us to focus on these topics.
Taking on challenges and making strategic moves has helped Paws Group CMO Richard Clark forge a career from Boohoo and Feel Unique to Nationwide and IBM.
Top marketers from ITV, TK Maxx and Channel 4 share their thoughts on the issues facing marketing in a new Oystercatchers series in collaboration with Rankin Creative.
We arm you with all the numbers you need to tackle the week ahead.
Far from being seen as a disadvantage, marketers from WeightWatchers, UPS and Vista demonstrate why working in a range of sectors is a definite plus.
Is the definition between B2C and B2B becoming obsolete? Consumer marketers who have made the move into business reflect on why the two sectors are more alike than many think.
We arm you with all the numbers you need to tackle the week ahead.
In the challenging macroeconomic environment, bringing marketing expertise into boardrooms may be more important than ever. However, experts say there are some significant barriers that must first be overcome.